A new study revealed that YouTube videos about facial plastic surgery procedures garner hundreds of millions of views, but they often present inaccurate medical information. Viewers often get biased information, unbalanced evaluations of a procedure’s risks and benefits, and narrators with unclear qualifications, the study authors report in JAMA Facial and Plastic Surgery. Senior author Dr. Boris Paskhover of Rutgers New Jersey Medical School in Newark, said in a phone interview: “When talking to my patients about (nose surgery), for instance, they’ll tell me what they know based on online videos, and oftentimes it’s not really what I do for a procedure,” “The information isn’t patient-specific and it doesn’t focus on the risks of a procedure. Many videos only focus on how the nose will look, and they’re often superficial,” he said. Paskhover and colleagues evaluated the top 240 videos related to different types of plastic facial surgery on YouTube. According to Reuters, among the videos, plastic surgeries targeting the nose received the most views with more than 56 million views for the top 10 videos and an average of 2.8 million views per video.
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