Golf trailblazer Laura Davies hopes Aramco Team Series will inspire more backing for women’s tour

  • 7/7/2021
  • 00:00
  • 4
  • 0
  • 0
news-picture

Golf Saudi-led tournament in London this weekend is the first of five Ladies European Tour events in 2021 headlined by Aramco with prize money of $4m A field of more than 100 Ladies European Tour (LET) players will take part at each event in teams of four made up of three professionals and one amateur RIYADH: English golf star Laura Davies is hoping the inaugural Aramco Team Series, kicking off in London this week, will be a catalyst for change across the Ladies European Tour. Some of the biggest names in women’s golf will tee off from July 8-10 at Centurion Golf for a total prize fund of $1 million. The inaugural event of Aramco Team Series — a new global golf series led by Golf Saudi — will see players team up for prize money of $4 million across four global events. A field of more than 100 Ladies European Tour (LET) players will take part at each event in teams of four made up of three professionals and one amateur. The series is the only event in world golf in which amateur players compete in this way. “The more forward-thinking sponsors we get like this the better. They are doing an absolutely cracking job for us,” said Davies, 57. “And what they’ll hopefully do is make all the other sponsors move the bar up and realize that 108 pros cannot exist on a €200,000 ($236,000) tournament. I know times are hard and everything, but there’s not much to go round with that kind of prize fund. We are not asking every sponsor obviously to put a million euros in, or million dollars as it is this time, but it is just encouraging other sponsors who are doing such a great job.” The four-time major winner added: “Everything has to be viable (for other sponsors), they have to have a tournament that works for them as well as the players. Maybe other sponsors will want to get a bit closer to the Aramcos of this world.” Golf Saudi CEO Majed Al-Sorour believes the start of the Aramco Team Series in London can be an important moment for women’s sport. “It’s encouraging to hear these kind of comments from Laura,” said Al-Sorour. “Golf Saudi is a champion of women’s sport and we hope our support of the Aramco Team Series events will make a big difference to the sustainability of women’s golf, something which is aligned with the women’s sporting movement in Saudi as part of Vision 2030.” He added: “As is the case across global sport, women’s golf really does lag behind the men’s game in terms of prize money and exposure. Aramco’s continued commitment in golf across the next few years can hopefully provide the catalyst for other international backers to invest in the game and change this.” Aramco has now become the most significant supporter of the Ladies European Tour, with the series committed to providing more playing opportunities and prize funds — as well as enhanced broadcast global coverage. “We feel this could be one of the most exciting and innovative event formats in women’s sport today,” Al-Sorour said. “We’re attracting the biggest names in women’s golf and shaking things up globally with the US sport style ‘draft’ and walk-on music. We’re always trying to innovate and make the game more appealing. “The more broadcast exposure we can give women’s sport the better. We’re excited to see the Aramco Team Series being shown in 60 countries over the coming months,” he said.

مشاركة :