The Saudi National Center for Performance Measurement (Adaa) is carrying out thousands of surveys Levels of satisfaction fed back to ministries to improve services RIYADH: The National Center for Performance Measurement (Adaa) has started collecting feedback from pilgrims at this year’s Hajj. “The process aims to check the pilgrims’ levels of satisfaction with government services provided during their Hajj journey and contribute to helping public agencies to improve their services,” Adaa Director-General Rashid bin Abdullah Al-Qaoud said. The center aims to improve Hajj services through the data collected. More than 60,000 surveys will be carried out face-to-face, online and on the phone to measure pilgrim satisfaction of 29 services provided through 11 government agencies. The services include issuing Hajj permits, the readiness of facilities upon arrival and the experience of visiting the Grand Mosque and other holy sites. “The measurement includes all stages of Hajj,” Al-Qaoud said. The field questionnaires are conducted in seven different sites that are involved in the Hajj process. Adaa periodically issues reports based on the evaluations of the pilgrims. These reports are then submitted to decision-makers and heads of government agencies, to improve services. “Measuring the Hajj performance journey comes in fulfillment of the aspirations of King Salman bin Abdulaziz and Crown Prince Mohammed bin Salman to provide the best services for the pilgrims that enable them to perform their rituals with ease and comfort,” Al-Qaoud said.