The company, which has existing operations in Saudi Arabia, Egypt, and Pakistan, connects shippers to carriers in one platform Cairo-based digital freight marketplace Trella said it is expanding in the UAE. The company, which has existing operations in Saudi Arabia, Egypt, and Pakistan, connects shippers to carriers in one platform. The UAE expansion will support trade and trucking across the Gulf, Trella said in a statement. “Logistics competency is directly linked to economic growth meaning our platform’s ability to bring more transparent, reliable and efficient trucking more widely across the GCC,” its head of global expansion, Peter May, said.