STOCKHOLM (Reuters) - Technology company Nothing, founded by OnePlus co-founder Carl Pei, on Wednesday said it has raised $50 million from strategic and private investors, and has partnered with U.S. chipmaker Qualcomm. The company launched its first device - a transparent earbud se.nothing.tech/products/ear-1 that comes with active noise cancellation and a retail price of $99 - in August and sold more than 100,000 of those in the first two months. A tie-up with Qualcomm, whose chips are present in a range of devices from cars to phones, would help Nothing to build future products. “The successful launch of our first product, ear (1), proved that there is room for a new challenger brand to emerge and disrupt today’s sea of sameness,” CEO Pei said in a statement. UK-based Nothing"s backers include GV, Tony Fadell, designer of Apple Inc"s iPod, Twitch co-founder Kevin Lin and Reddit CEO Steve Huffman. It had raised here $15 million in a Series A round led by GV, formerly Google Ventures, in January. Reporting by Supantha Mukherjee, European Technology & Telecoms Correspondent, based in Stockholm, Editing by Louise Heavens Our Standards: The Thomson Reuters Trust Principles.