Aqeel bin Abdullah Al-Aqeel has been the Saudi Zakat, Tax, and Customs Authority’s deputy governor for corporate communication and awareness since October. As well as managing communications, awareness, and marketing for the authority’s services he is responsible for ensuring that published messages are consistent with the body’s strategy and objectives. His recent work has involved supervising the launch of an electronic invoicing project, managing the implementation of a strategic information plan for national rollout, producing a comprehensive media policy, and helping oversee this year’s merger of the General Authority of Zakat and Tax, and General Customs Authority. For four years, Al-Aqeel led the annual Zakat campaign during the holy month of Ramadan that has so far exceeded SR280 million ($75 million), and he also developed a strategy for dealing with authority awareness campaigns related to tax evasion. In November 2019, he organized the first edition of the taxation authority’s conference and exhibition and developed and implemented plans for an awareness campaign surrounding last year’s 15 percent rise in value-added tax. He was also part of the media team behind the launch of the national VAT implementation project, in 2017. Al-Aqeel gained a bachelor’s degree in media and public relations and has studied on several international university programs specializing in management, marketing, and communication.