Guests of God Service Program seeks to enhance pilgrims’ Hajj experience

  • 7/4/2022
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RIYADH: The Guests of God Service Program, which was inaugurated by King Salman in 2019, is one of Saudi Arabia’s key reform plans as part of its Vision 2030. It seeks to host large numbers of pilgrims, facilitate their access to the Two Holy Mosques, ensure they have access to high-quality services through the most advanced technology, and enhance their cultural and spiritual experience. It also seeks to ensure that pilgrims safely return to their countries of origin after completing all their rituals. The Ministry of Hajj and Umrah has integrated smart systems to promote the safe travel of pilgrims during their stay in the holy cities to ensure they perform their religious rituals easily and safely. The first phase of smart systems went live in 2019 to assist pilgrims in their movement and safety. Since then, the ministry has collaborated on digital transformation with technology firms and strategic partners to promote the application of smart solutions and facilitate the smooth implementation of all services. It has also adopted an e-bracelet program for the safety of all pilgrims, which stores vital data and gives them support. Ministry under-secretary Mohammed Al-Bijawi said: “We have performance indicators that show our complete readiness to provide an outstanding experience for pilgrims.” The Kingdom has also launched an app called Smart Pilgrim for convenient ways of making Umrah ritual bookings, even by overseas pilgrims. “We were keen to use technology in the Hajj and to use the smart card to contribute to the movement of pilgrims and the speed of access to their sites, and it will be applied in this years Hajj,” said Minister of Hajj and Umrah Tawfiq Al-Rabiah.

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