RIYADH: Increasing cement demand from giga-projects such as NEOM has helped Tabuk Cement swing into profit in the second quarter of 2022 despite a trend of the dismal performance of the Kingdom"s cement sector. The strategic location of Tabuk Cement made it a reliable supplier for the NEOM project, which in turn benefited the company, the firm’s CEO told Al-Arabiya. Tabuk Cement is set to thrive, thanks to high demand from Saudi’s Red Sea, Amaala, and NEOM projects, which will boost the cement industry, Ali Al-Qahtani said. The cement producer swung to a profit of SR2.5 million ($665,712) during the second quarter of the year, compared with a loss of SR1.13 million in the same period last year. Revenues jumped 51 percent during the period.