Global leading tire company Hankook Tire was able to impress with its Ventus patterns in the recently published independent summer tire tests of various European car magazines. The 18-inch Ventus S1 evo 3 SUV was a “test winner” and rated “exemplary” in Auto Bild Allrad magazine. The editorial team’s decision was based on “top off-road and dry road performance” (Auto Bild Allrad, 4/2022). The SUV variant of the UHP flagship (Ultra High Performance) also proved to be an excellent off-road choice: “good traction on loose gravel and muddy terrain” (4/2022). “Our company stands for innovative and future-oriented tire development worldwide. I am therefore delighted with the awards received by products of the Ventus family from various European car magazines. The results show once again that Hankook tires are a good choice for our customers,” said Sooil Lee, CEO & President of Hankook Tire & Technology. The Ventus S1 evo 3 and Ventus S1 evo 3 SUV are equipped, among other things, with a high-strength bead core which, in combination with the reinforced sidewall, not only ensures sporty, dynamic handling but also high driving stability, directional stability and steering precision, particularly at high speeds. Further improvement in the areas of wet grip and handling/steering precision was emphasized. Numerous well-known car manufacturers use this tire as original equipment for their top models. Auto motor und sport certifies “very short braking distances on wet asphalt, largely safe, surprise-free handling in wet curves” and “safe in sudden evasive maneuvers” (auto motor und sport, 3/2022). Compared with its successful predecessor, the Ventus Prime 3, the new Ventus Prime 4 impresses with further improved features in all relevant categories. For example, the handling and rolling resistance of the new high-performance generation have been further optimized. The Hankook engineers were also able to increase mileage by a good fifth compared with the predecessor. Key to this is the “High Mileage Compound Technology.” In its major summer tire test, Auto Bild describes the Ventus Prime 4 as a “new branded product with excellent handling on dry and wet roads, with short wet and dry braking distances” and “good mileage” (Auto Bild, 10 March, 2022). As an Ultra Ultra High Performance tire, the Ventus S1 evo Z, marks a new era in the company’s high-end portfolio. Developed for demanding super sports cars that need extra grip and lateral support, the Ventus S1 evo Z makes no compromises when it comes to durability and safety. In addition, the model is already used as original equipment for the BMW X3 M, BMW X4 M, Porsche Panamera and the limited Mini John Cooper Works GP. Hankook used a newly developed, silica-enriched tire compound for these tires and as such the vulcanization is carried out particularly gently at low temperatures. Sport auto describes the profile as “dynamic-sporty”. Furthermore, “thanks to very good aquaplaning precautions, it is quite safe to drive on wet roads” (sport auto, 4/2022). Regarding the high rank earned by Hankook Tires, the Vice Chairman of the board of Directors, Mr. Marwan Bin Shihon, of Bin-Shihon Group, exclusive dealers of Hankook Tires in Saudi Arabia, said: “This continued excellence of Hankook Tires is not surprising, as it always receives valuable awards in various international forums for its high-quality tires. This quality product is suitable for various uses, types of roads, and different harsh climatic conditions. Taking this opportunity, I congratulate our customers who are the key to any success achieved. We thank them for their confidence and continuous suggestions that are promptly conveyed to the manufacturer to take them into account.”