Frankfurt, Sha'ban 20, 1438, May 16, 2017, SPA -- Prince Saud bin Abdullah Al-Faisal, Chairman of the Saudi Association for Exhibitions and Conferences, opened here today the Kingdom's pavilion at the Imex Frankfurt Fair in 2017, in the presence of Advisor to President of the National Commission for Tourism and National Heritage Abdullah Al-Juhani. Al-Juhani stressed that the Saudi participation in the exhibition aims to improve the Kingdom's share and its ability to attract international business events to be held in the Kingdom, raise the level of awareness and knowledge about the international meeting industry and its economic importance. -- SPA 20:31 LOCAL TIME 17:31 GMT www.spa.gov.sa/w405736