QuestionPro hosts its solutions and data within Saudi Arabia: A leap into the future of experience management

  • 12/14/2023
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QuestionPro, a global leader in total Experience Management software solutions, marks a significant leap forward with the launch of its state-of-the-art Data Center in Saudi Arabia. This initiative underscores the company"s dedication to providing secure, reliable, and locally compliant Research and Experience Management solutions. Hosting data locally within the country is paramount, especially in the public sector. The new Data Center ensures that sensitive data is stored securely within the borders of Saudi Arabia, addressing concerns related to data localization and sovereignty. This localization is crucial for government entities and organizations operating in the public sector, offering enhanced control, compliance, and security. In line with the ambitious Saudi Vision 2030, QuestionPro envisions playing a pivotal role in supporting the Kingdom"s digital transformation journey. Establishing a local Data Center is a testament to QuestionPro"s commitment to the objectives outlined in Saudi Vision 2030, contributing to the growth and advancement of the region"s Digital Transformation ecosystem. Vivek Bhaskaran, CEO of QuestionPro, expressed, "The launch of our Data Center in Saudi Arabia marks a pivotal moment for QuestionPro in the region. This strategic move enables local hosting of our solutions and data, ensuring compliance with Saudi Arabia"s stringent data regulations and enhancing data security. Beyond a technological milestone, it reflects our enduring commitment to the Kingdom and our vision of offering organizations a secure, reliable, and locally compliant platform. We"re not just investing in a data center but in the lasting success and resilience of businesses in Saudi Arabia." This reaffirms QuestionPro"s commitment to the Kingdom of Saudi Arabia and its vision 2030 for a technologically advanced and digitally secure future. This strategic move will enable businesses to fully comply with the Saudi Arabian Monetary Authority (SAMA), ensuring the highest levels of data security and adherence to Saudi Arabia"s stringent data protection regulations. This compliance is instrumental in providing organizations with a secure Research and Experience Management platform, instilling confidence in using advanced technologies. End users, including citizens and customers, stand to gain significantly from this localized approach. The benefits include faster data access, reduced latency, and enhanced connectivity, leading to a smoother and more efficient experience when participating in surveys and providing feedback. Congratulating QuestionPro for the launch, Anil Antony, Global Head of Customer Experience at NielsenIQ, commented, "Pursuant to fulfilling Vision 2030, Saudi Arabia is currently witnessing a trailblazing transformation. This is an era where businesses are obsessed with customer-centricity and are investing heavily in optimizing touchpoints to streamline customer journeys and enhance experience management. This brings two key aspects to the fore: 1) the importance of insights from leading market research firms like NielsenIQ and 2) how research automation platforms play a vital role in shaping customer perceptions. Here, I’d like to stress that these are not limited to transactional functionaries but serve as emotional navigators that directly affect overall customer relationships, brand reputation, and ultimately revenue enhancement.” Elaborating further, he added, “With increasing momentum around a multitude of mega projects, we see a growing need for experience management. We look forward to collaborating with QuestionPro to meet this opportunity and enhance experience management and overall customer centricity.” Public and private organizations will benefit from heightened control and visibility over their data. The localized hosting ensures that businesses have complete sovereignty over their information, facilitating better decision-making, strategic planning, and insights for impactful outcomes. This agility is particularly crucial for industries that rely on swift responsiveness, such as healthcare, finance, and government services. Organizations can now leverage real-time data access, enhanced security measures, and seamless compliance to make informed decisions, positively impacting their insights strategies. QuestionPro"s long-term vision goes beyond the present; it involves future-proofing businesses in Saudi Arabia. By providing a secure and compliant data hosting solution, the company aims to empower organizations to adapt to evolving technologies, regulations, and market dynamics, ensuring sustained success in the long run. As a prominent purveyor of Research and Experience Management solutions, renowned for its global footprint and unwavering dedication to innovation and customer service, QuestionPro is trusted by thousands of organizations worldwide. The company has earned distinction, having been listed among the top 100 global software companies in 2023 by G2, a leading business software review platform. For further insights into QuestionPro and its comprehensive suite of solutions, kindly visit www.questionpro.com.

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