DUBAI: Moroccan-Egyptian-Dutch model Imaan Hammam emerged as the sought-after face for the 2024 season at Paris Fashion Week, which runs through Jan. 21 and marks the start of a busy fashion calendar. For the latest updates, follow us on Instagram @arabnews.lifestyle This week, she graced the runways of French labels Ami Paris and Louis Vuitton. The 27-year-old model marched out of giant double doors in a long grey trench coat with a turtle neck and gold buttons for the Ami Paris show. The coat was clinched at the waist with a matching grey belt. The coat was clinched at the waist with a matching grey belt. (Getty Images) She added a pop of color with yellow high-heeled boots. For the star-studded Louis Vuitton show, which was attended by supermodel Karlie Kloss, tennis player Venus Williams, and Hollywood stars Bradley Cooper and Carey Mulligan, Hammam dazzled in a chic ensemble, donning a crisp white button-down shirt adorned with subtle prints, and combined with a knee-length velvet pleated skirt, layered over matching straight-leg pants. The catwalk sensation shared a video of herself walking the runway with her 1.7 million Instagram followers. “Not your average cowgirl,” she wrote. She also shared a behind-the-scenes video of her preparations for the show, mingling with model friends, and doing her hair and makeup. “As you can see, we are back stage and we have one minute to go before the show. I"m getting dressed. I am very excited and happy to be here for Pharrell and for LV,” she said in the short clip. Ami Paris designer Alexandre Mattiussi added a contemporary flair to classic bourgeois styles for his fall/winter collection. Models paraded in long tailored coats, fitted suit jackets and glittering tops. The setting, a towering building facade, evoked life in a Paris apartment building, according to Mattiussi. “There was the idea of doing something very sophisticated, very evening-like,” he added. Dressier looks included a trim, fake-fur top with three-quarter-length sleeves, a shimmering gold dress with plunging V-neck, and for men, a sheer grey tank top paired with high-waisted trousers. Hammam was joined by other models, including actors Diane Kruger, Laetitia Casta, Lou Doillon, Andres Velencoso and Audrey Marnay — prompting gasps of surprise from the audience.