The luxury ecotourism sector in Saudi Arabia has advanced significantly with the unveiling of Zardun, a unique sanctuary resort developed by NEOM in the Kingdom"s northwest. NEOM"s Board of Directors announced this addition as part of the sustainable region"s continuous development. Zardun is designed to integrate modern luxury with the natural environment, representing the latest addition to NEOM"s coastal assets. The resort, situated along the Gulf of Aqaba, offers four ultra-luxury buildings that blend with the landscape, aiming to redefine luxury in an eco-friendly context. Zardun promises an unparalleled ecotourism experience for discerning travelers. Spanning four square kilometers, Zardun is a restored natural haven, home to indigenous flora and fauna. From mountainous terrains to the seashore, its beauty is immediately apparent at the state-of-the-art experience center, featuring a 360-degree observation deck. The resort includes three boutique hotels, totaling 100 rooms and suites, each reflecting a commitment to sustainable future. The hotels, each with a unique theme, offer diverse experiences, from valley views to seaside vistas. Activities at Zardun encompass trekking, mountain biking, rock climbing, and other sports, alongside wellness pursuits like stargazing, meditation, and yoga. Educational programs on nature protection, conservation, and rewilding are also available for guests. Zardun"s sustainability approach covers comprehensive environmental stewardship, including creating oases to support diverse habitats and reintroducing native wildlife. Its coastal area focuses on preserving the Gulf of Aqaba"s marine life, including coral reef conservation, highlighting NEOM"s dedication to environmental preservation. As the latest NEOM development, Zardun joins Leyja, Epicon, Siranna, Utamo, Norlana, and Aquellum in the Gulf of Aqaba, all embodying NEOM"s vision for sustainable tourism