‘Sculpted Clouds’ draws on ‘pure emotions’ PARIS: Paris-based label Ashi Studio, which was founded by Saudi designer Mohammed Ashi, has showcased its Fall/Winter 2024-25 Collection, called “Sculpted Clouds,” as part of the Paris Haute Couture Week. For the latest updates, follow us on Instagram @arabnews.lifestyle Guests were escorted from the scorching summer heat into a darkened room with booming sounds, creating an other-worldly atmosphere. The catwalk wrapped around the small, intimate space as the audience was immersed in Ashi Studio’s avant-garde designs, a collection that captures its signature style — merging the theatrical with elements of nature. From dark to light to dark again, the billowing yet structured garments playfully juxtaposed the different styles and textures, and produced a dazzling array of silhouettes, easily slipping between the hard and the soft, the feminine and the masculine. It is a collection that heavily draws from nature as well. The models wore slick-back buns and minimal makeup and offered a clean canvas to go alongside the dramatic designs. Ashi said: “My collection is born of pure emotions, translating the human experience. “At the creative onset, feelings appeared like flashes to me — courage and determination, grace, and protection. I imagine a world where the soul moves from one place to another. “My muse is the woman who is always searching. She embraces her fate, whatever it may be.” Ashi became the first couturier from the region to join the Federation de la Haute Couture in Paris as a guest member in 2023. He is also scheduled to unveil uniform design concepts for the much-anticipated Riyadh Air launch. Ashi’s designs have been worn by celebrities such as Beyonce, Lady Gaga, Jennifer Hudson, Kylie Minogue, Penelope Cruz, Deepika Padukone, Sonam Kapoor, and Queen Rania of Jordan.