Fruit Festival gets underway in Al-Baha’s Baljurashi

  • 7/5/2024
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AL-BAHA: A range of agricultural products are on offer at the second Fruit Festival in Al-Baha, Baljurashi governorate. The three-day event is organized by the regional branch of the Ministry of Environment, Water and Agriculture in cooperation with other government entities, agriculture associations and the Culinary Arts Commission. Among the products on display at the 20 stalls are fruits, honey and other rural and agricultural goods. Fahd bin Muftah Al-Zahrani, director general of the local arm of the ministry, said the event was an opportunity to promote the region’s products. It also includes events and programs to raise farmers’ awareness of sound agricultural practices that can help them maximize their output. Al-Zahrani said agricultural festivals were a key part of the ministry’s support for farmers and rural families and its drive to improve incomes and living conditions in line with the Vision 2030 initiative.

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