In Davos this week, participants can experience "a day in the life of a refugee." Or hear about ways to uphold the Paris climate accord and promote free trade. Or rub elbows with any number of leaders until US President Donald Trump enters. The World Economic Forum in Davos, Switzerland, is meant — pretentiously perhaps — to be a place for the worlds decision-makers to put their power to good use. The theme this year is "Creating a Shared Future in Fractured World," an ambition not likely to turn up on the US presidents Twitter feed. Instead, Trump will bring his zero-sum message of "America First," and will speak last among the parade of world leaders — from places like India, France and Canada — who are gathering from Tuesday to Friday in the Swiss snows. As with most things Trump, there are stark contrasts between how attendees view his visit. Some are happy and hope for dialogue. Others unabashedly say they wish he would stay away and accuse him of a lack of compassion and vision for the world that are out of place in Davos. "I find it quite sad hes coming to the WEF, but I imagine nothing can be done about it," said Buddhist monk Matthieu Ricard, a longtime disciple of the Dalai Lama. While his trip — which was still on schedule despite the US government shutdown — may seem incongruous, unwelcome or unexpected, he will be sticking to one key aspect of the WEFs original ambition in starting the annual forum in Davos 47 years ago: Business. An array of Cabinet officials is also due to tag along, suggesting the US is preparing a big economic and diplomatic push. Some have suggested its ironic that Trump, a self-styled populist despite his penchant for the penthouse, is attending the elite Alpine event. Others speculated he could have felt a need to regain the Davos spotlight for the United States a year after Chinese President Xi Jinping stole the show by casting China as a champion of free trade and stability — and many companies responded by turning greater attention toward it. An administration official said Trump is expected to tout the booming US economy and measures like his recent tax overhaul, while again criticizing trade practices that he sees as unfair toward the US. The official, who spoke only on condition of anonymity to discuss internal plans, said Trump made the decision to go because he thinks he has a positive economic message. With Wall Street surging, Trump has some cheerleaders on the economic front — even if they hope hell be more accommodating. "I think its really good that hes going," said Bill Thomas, chairman of business services KPMG International. "The American economy is dependent on global engagement, and I think hes in Davos because he knows that. Some wonder whether Trump can win over the Davos set, or whether they might succeed in turning his ear — and give him a chance to reboot his administrations image abroad. "Corporate America, in terms of economic policies, is very pleased with the way the administration is going," said Andy Baldwin, a regional managing partner for financial services firm EY. But he acknowledged that Trump controversies elsewhere had "overshadowed some of the policies." Outside of business, though — whether among human rights advocates, environmentalists, peaceniks or free-trade proponents — Trump is shunned. "Despite its formal name, Davos is about more than economics," said Kenneth Roth, executive director of Human Rights Watch, in an e-mail. "So while Trump undoubtedly intends to trumpet US economic progress, many Davos participants will question his racist, misogynistic, and xenophobic rhetoric and policies." "Unless he plans an unexpected apology and reversal, he will face a far colder reception than he probably anticipates," he said. Parts of the jet-set have it in for Trump. Elton John, whose song title "Rocket Man" Trump used to deride North Korean leader Kim Jong Un, will be in Davos, as will actress Cate Blanchett, who shaped chewing gum into a phallus on late-night TV to mock Trump just days after he took office. So will several African leaders whose countries Trump allegedly dismissed with a vulgarity earlier this month. Small protests have started, and others are expected in Zurich on Tuesday and possibly in Davos on Thursday. A Swiss anti-Trump petition has garnered more than 16,000 supporters online, calling on him to stay away. Authorities are boosting security for only the second visit by a serving US president to Davos, after Bill Clinton in 2000. Some might even see a snub in French President Emmanuel Macrons decision to not stick around to see Trump even though the White House initially had announced a face-to-face meeting in Davos. In his speech Wednesday, Macron is expected to offer a "lucid" diagnosis about globalization, and raise environmental concerns, an adviser said. Macrons speech could shape up as a counter narrative, and though he wasnt expected to mention Trump by name "you can read between the lines," the adviser said, on condition of anonymity because he was not authorized to speak publicly about the matter. "Its good to have the president here, if the snow conditions and the situation in Washington allow us," WEF founder Klaus Schwab told The Associated Press on Monday, alluding to the US government shutdown that could spoil Trumps plans to attend. The White House has said its monitoring the situation day to day, and Schwab said: "At the moment we cannot make a comment on that [Trumps attendance]." Trump has, in a way, already been on hand in Davos. During last years event, which coincided with his inauguration, many attendees gawked at TV sets as Trump declared "America First" from the Capitol steps. When he arrives this year, discretion may be the order of the day: Zurich airport, the closest big hub, has announced a lockdown on press access for the arrival of Air Force One. Swiss police are deploying more than 4,300 troops in the region for security, which officials say is on a par with previous years. But this being only the second visit by a serving US president, after Bill Clinton in 2000, has also meant enhanced security measures. The Guardian Sport