When a siren goes off at 7 p.m., residents of one Indian village turn off their TV sets and mobile devices to observe a self-imposed blackout, a measure they hope will help protect their children from digital addiction. The daily routine started in Mohityanche Vadgaon on Aug. 15 when India celebrated 75 years of independence. Since then, the village in the Sangli district of Maharashtra has been trying to observe its own liberation — 90 minutes of freedom from digital clutter. “Everyone observes self-discipline,” village head Vijay Mohite told Arab News. “It’s digital cleansing for the whole village.” Digital addiction has come to the attention of Indian authorities and parents following long coronavirus pandemic restrictions which kept children away from school and group activities for nearly two years. Soon after online classes started in 2020, a study by a city hospital in the northern Indian city of Jaipur warned that 65 percent of the minors surveyed had shown symptoms of addiction to mobile phones, making them unable to leave their devices for more than 30 minutes. In March, Electronics and IT Minister Rajeev Chandrasekhar told the parliament that more than one-third of Indian children were experiencing reduced concentration due to mobile phone use. In Mohityanche Vadgaon, the fallout from virtual online learning was observed as well. “COVID-19 lockdowns and the online classes for school kids made the majority of school-going boys and girls addicted to mobile phones and that was affecting the academic and emotional behavior of youngsters,” Mohite said. “We know that it’s like going against the tide, but digital detox is important if the parents in the village want their kids to have a bright future.” The agrarian village, which survives mainly on growing sugarcane, has two government schools. Jayvant Vitthal Mohite, who teaches history at one of them, said he had noticed that after two years of online learning there was a significant drop in his students’ academic performance, and they would remain connected to their phones even during classes. “The initiative that the village head has taken, and the parents’ awareness have made a difference in the behavior and attitude of the kids in school.” He noted that daily digital detox, even for as short a period of 90 minutes, helped improve the well-being of kids, and even after one month his students demonstrated more creativity and focus. “They look more relaxed and at ease than before,” he added. Fifteen-year-old Gayatri Nikam now turns off her phone when loudspeakers at a village temple sound the digital break time in the evening. She told Arab News: “My academic performance has improved over one month, and I have not played any mobile games for some time now.” Parents in Mohityanche Vadgaon follow the discipline of detox too to support their children. “We don’t switch on the TV, we don’t use mobile phones, and take only calls which are necessary,” Nikam’s father, Anil, said. “I have two daughters and I want them to do well in life.” For her mother, Anuradha, the regular 90-minute digital-free sessions come with a sense of relief. She said: “You hear stories of how children get spoiled by mobile addiction. The initiative in the village has really made me happy and I feel the kids are becoming more creative by being away from mobile phones.”